US Figure Skating enlisted the help of Communication Strategy Group to plan, brand and execute the 100th year celebration of the organization. The 100th Year Anniversary logo is one of my favorite projects. Seeing the logo come to life on NBC Sports, merchandize, competitions, Skating Magazine has been unreal. Here's a peek at the presentation introducing the logo to their organization and their investors.
Strategy and content written by Shannon Fern and Brooke Wylie